The Dynamics of Persuasion provides a comprehensive and up-to-date introduction to persuasive communication and attitude change. Offering a thorough discussion of classic and contemporary theories of persuasion, this text explores the structure and functions of attitudes, consistency between attitude and behavior, and issues in attitude measurement. Examining persuasion through media, interpersonal, and psychological lenses, author…
Read moreWhether readers are starting their careers, wondering why they’re not further along, or looking to pivot, these bona fide Boss Ladies will show how to take work and life to the next level. Packed with strategies and solutions, as well as stories of other Boss Ladies including Ayesha Curry, Carly Cushnie, and Anne Wojcicki, and…
Read moreThis book makes the case for a re-placing of Lamb as reader, writer and friend in the midst of the lively political and literary scene of the 1790s. Reading his little-known early works alongside others by the likes of Coleridge and Wordsworth, it allows a revealing insight into the creative dynamics of early Romanticism. GBS_insertEmbeddedViewer(“8rGGDAAAQBAJ”,…
Read moreThe best marketing doesn’t just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn’t aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers. GBS_insertEmbeddedViewer(“XVTQAQAAQBAJ”, 500,400);
Read moreA novel approach to Chinese history is adopted here, in that the theme of the book is China’s relations with the non-Chinese world, not only political and economic, but cultural, social and technological as well. It seeks to show that China’s history is part of everyone’s history. In particular it traces China’s relationship since the…
Read moreVoice’owa publiczność gorąco przyjęła występ HRVY i jego utwór „Personal”. Uśmiechów i oklasków zagorzałych fanów nie było końca. JESTEŚMY TEŻ TUTAJ: Strona “The Voice Kids”: http://voicekids.tvp.pl/ TVP VOD: https://vod.tvp.pl/website/the-voice-kids,34856978 Facebook: https://www.facebook.com/thevoicekidstvp/ Instagram: https://www.instagram.com/thevoicekidstvp/ INNE NASZE KANAŁY: TVP VOD: https://www.youtube.com/c/tvp The Voice of Poland: https://www.youtube.com/user/VoiceOfPolandTVP DzieciTVP https://www.youtube.com/user/dziecitvp
Read moreDiscussing crises through diverse examples, including the UK’s National Theatre, public art installations, Occupy LSX, repatriation ceremonies and performances of the everyday, this book asks how performance captures and resists what is considered (politically, ideologically, culturally or socially) ‘inside’ or ‘outside’ Europe. GBS_insertEmbeddedViewer(“wIxMCgAAQBAJ”, 500,400);
Read moreThis volume establishes a clear link between good nutrition and high productivity. It demonstrates that ensuring that workers have access to nutritious, safe and affordable food, an adequate meal break and decent conditions for eating is not only socially important and economically viable but a profitable business practice too. Through case studies from a variety…
Read moreUnleash the Power Within
Read moreThis book aims to showcase and advance recent debates over the extent to which undergraduate macroeconomics teaching models adequately reflect the latest developments in the field. It contains 16 essays on topics including the 3-equation New Consensus model, extensions and alternatives to this model, and endogenous money and finance. GBS_insertEmbeddedViewer(“N6cYDAAAQBAJ”, 500,400);
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